Everything you need to get started and succeed with Spark
Sign up with your email and salon name. It takes less than a minute. You'll get a 14-day free trial — no credit card required.
Go to the Team section and add your stylists. Include their name, role, and Instagram handle. They'll be able to see your weekly themes.
In Weekly Focus, create a theme like "Valentine's Glam" or "Spring Refresh." Add a description and hashtags your team should use.
Send your stylists the link to their mobile view. They'll see the current theme, content ideas, and can copy hashtags directly to their posts.
Create themes that match your salon's promotions, seasons, or events. Include 3-5 hashtags that your team should use in every post related to the theme.
Add team members with their Instagram handles so you can track who's participating. Use roles to organize your team (Senior Colorist, Stylist, etc.).
Use the built-in content ideas for inspiration. They're organized by day (Monday Motivation, Transformation Tuesday, etc.) to keep content fresh.
Set themes 1-2 weeks in advance. Mix promotional themes with fun ones. Encourage (don't force) participation. Celebrate team members who post consistently.
Open the link your salon owner shared. You'll see this week's theme, suggested hashtags, and content ideas. Bookmark it for quick access!
Tap "Copy Caption" to copy the suggested text and hashtags. Then open Instagram, create your post, and paste. Easy!
The themes and ideas are suggestions, not rules. Add your personality! The goal is aligned direction, not identical posts.
On iPhone: Safari → Share → Add to Home Screen. On Android: Chrome → Menu → Add to Home Screen. Access Spark with one tap!
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